What Makes an ICO Really Successful

ICO success

There are so many ICOs forms, and more launching every day, how do we know which ones are the most potential and what makes an ICO successful?

Of course, it’s the money – but partly. When it comes to the long-term success of an ICO, although, one critical factor is the utility of the coin. If a coin has no goal only to be bought and sold on an exchange, there is no place for its growing. There are hundreds of alternative coins languishing on exchanges that can show it. Coin utility is a conception that is very often bandied about by ICOs but is rarely understood or applied in a right way. With over 900 ICOs currently underway, how do you separate the wheat from the chaff? The one important filter that makes Bitcoin successful as a cryptocurrency, is fungibility.

Where Most ICOs Fall Short

So many ICOs have great marketing campaigns, good looking sites, even great business ideas. Where they fall short, although, is in identifying a clear path to demonstrating fungibility. This is cryptocurrency’s Achilles’ heel and maybe its biggest failure. Those cryptocurrencies that are able to demonstrate fungibility will emerge as leaders in the cryptocurrency space while the rest will go the way of the dinosaurs. This is why Bitcoin is experiencing record price hikes. Because people can identify its fungibility and coin utility and that is why store of value and digital gold ideas emerge.

So how does a coin attain fungibility, given that it marks the difference between success and failure? Fungibility is powered by coin utility – a coin’s ability to be used in multiple places as payment or tender for services rendered. This is what makes the coin store value and act as a transferring or transacting agent. Very few altcoins have focused on this key feature. hoping that trading and novelty alone will be enough. Unsurprisingly, their value falls through the floor once listed on an exchange and then most of us are left wondering what just happened. A helium inflated balloon; fast deflated. Very few offerings ongoing currently have been able to distinguish themselves apart in this regard.

Nobody can guarantee the future performance of any token or ICO project, of course, but 4NEW has all the earmarks to become the last example for future success stories within the cryptocurrency community.

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